Behind the Scenes at Mpix - Color Correction by Matt Miller
Here at Zenfolio, we want to give our customers the best, which is why we have a special partnership with Mpix, a division of Miller's Professional Imaging.
the Scenes at Mpix – Color Correction
What is Color
Our technicians are not entry-level hires, but persons with upwards of 20 years experience in color adjustment. In fact, most of the color technicians working in Mpix today got their start working with film at our parent company, Miller’s Professional Imaging! Each color technician undergoes color testing before being hired for the position, and that testing and training continues even after the fact.
When an image is color corrected, our technician looks at every image on their monitor, checking the density, cyan, magenta and yellow levels. These levels can be adjusted individually, bringing the image as close as possible to our industry-standard “guide print.” This guide print comes in every Mpix calibration kit and is our in-lab standard to which color is held.
Each image is hand corrected by an individual. We do not auto-correct or set a base correction for an order. Every image in your order is as important to our employees as it is to you and your customer.
Another cool fact: Our monitors and printers are calibrated every two hours to maintain consistency and accuracy throughout the color correction process.
Why is Color
Correction right for me?
As the digital revolution grows and more photographers sell the reprint rights to their images, it becomes equally important to trust your lab. When your end-client makes a print of your image, you want the print to match your standards - this is where Mpix color correction and overall quality come in to play. By turning on the color correction option, you can rest easy knowing that the prints your customer receives will be perfect.
For those who prefer to do their own color adjustments, we do offer a “do not color correct” option. We cannot recommend this enough: If you choose to turn off the color correction feature, please make sure you have calibrated your monitor to match our settings (more on that below).
Color Correction Tips
No comments posted.
Recent PostsFriday Foto Favorites 3.7 How do your clients make buying decisions? It’s Time to Get Creative: Load up on 8x10 Prints at 50% off – 3 days only Friday Foto Favorites 2.28 Product Spotlight: Photobacks Digital Enhancement Tools Behind the Shot Friday Foto Favorites 2.21 Spruce up Your Space and Save 50% on Large Prints A Day in the Life of a Guest Zenny Sale Extended: save 30% on OVI wall displays through February 23rd